Counterfeit goods flooding the Canadian market is a problem retailers and manufacturers have been facing for years. Despite efforts to prosecute and charge the perpetrators, it is very difficult to stop and costs the Canadian apparel industry millions of dollars each year. . .
The biggest victim of counterfeit, however, is the consumer. Canadian consumers spend their hard earned money on brands they like and trust, only to discover what they have bought is not the genuine article. The Canadian consumer needs to know what he is buying is from an authorized manufacturer.
We at Sean John are ready to do battle and the message to our consumers is loud and clear:
